Me and Rahul decide that we needed to do some market research in order to carry out our task for this brief, we asked 25 people 4 questions that we thought was appropriate for our research and planning here are the 4 questions:

  • Would you buy a souvenir brochure?
  • How much would you pay for a souvenir brochure?
  • Where would you keep your souvenir brochure?

The Fourth question will be Which idea do you like the most? This question will be asked once we have all our ideas.

Here are the results:

Results

Would you buy a souvenir brochure?

Yes – 20

No – 5

How much would you pay for a souvenir brochure?

On average the result was £3

Where would you keep your souvenir brochure?

Trophy cabinet – 16

Souvenir Cabinet – 6

Not sure – 3

Me and Rahul asked family and friends these questions via face to face, phone, Facebook and Twitter. This will help us create our ideas, so this research definitely helped us.

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